Davido Announces Release Date For His Collab Merch With PUMA

Nigerian singer and songwriter, Davido has announced the release date for his clothing merch with the German multinational company PUMA.

After walking the brand’s catwalk during New York Fashion Week, the Afrobeats poster boy, a brand ambassador, continued the trend with the new Africanized collection. However, after the singer tragically lost his son Ifeanyi in an incident, the collaboration was on hold.

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“The first PUMA x DAVIDO collection, replete with strong, statement items inspired by the award-winning artist’s background,” is how PUMA describes the line.

Davido will become one of the Nigerian artist with a collaboration deal with PUMA. The German multinational company signed Wizkid in 2020 but terminated the contract in 2021.

 

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